Valentine’s Day and rom-com movies are inseparable. Think of it as a culture deeply rooted in our existence, and for all the good reasons, lovebirds will find at least one romantic-comedy movie to mark the day.
We’ve done some research and compiled a list of the most popular rom-com movies per state during that special day – based on the numbers from the past years, 2018 to 2020. And while the preferences varied per state, there were some common trends and comparisons across the three years.
For example, household names like “Pretty Woman” and “Princess Bride” lost the popularity battle to a 2018 hit, “The Crazy Rich Asians” in 2019. However, the latter failed to maintain the hype in 2020, and yet again, it was outperformed by the same competitors. Below is a detailed comparison of these trends.
|Alabama||Pretty Woman||Pretty Woman||Pretty Woman|
|Alaska||Pretty Woman||Pretty Woman||Pretty Woman|
|Arkansas||He's Just Not That into You||Pretty Woman||The Proposal|
|California||The Princess Bride||Crazy Rich Asians||The Princess Bride|
|Colorado||The Princess Bride||Crazy Rich Asians||The Princess Bride|
|Connecticut||Pretty Woman||Pretty Woman||Pretty Woman|
|Delaware||Love Actually||Love Actually||Pretty in Pink|
|District of Columbia||Something’s Gotta Give||Sleepless in Seattle||The Princess Bride|
|Florida||The Proposal||Pretty Woman||Pretty Woman|
|Georgia||When Harry Met Sally||When Harry Met Sally||Pretty Woman|
|Hawaii||50 First Dates||50 First Dates||50 First Dates|
|Idaho||Clueless||The Princess Bride||Clueless|
|Illinois||The Princess Bride||He's Just Not That into You||The Princess Bride|
|Indiana||The Princess Bride||Love Actually||Love Actually|
|Iowa||10 Things I Hate About You||The Break-Up||The Proposal|
|Kansas||The Princess Bride||Pretty Woman||Pretty Woman|
|Kentucky||Clueless||Crazy Rich Asians||Love Actually|
|Louisiana||The Break-Up||The Princess Bride||The Princess Bride|
|Maine||He's Just Not That into You||Love Actually||He's Just Not That into You|
|Maryland||Jerry Maguire||The Princess Bride||The Princess Bride|
|Massachusetts||The Proposal||Love Actually||He's Just Not That into You|
|Michigan||The Princess Bride||The Princess Bride||The Princess Bride|
|Minnesota||50 First Dates||He's Just Not That into You||The Princess Bride|
|Mississippi||He's Just Not That into You||Pretty Woman||Pretty Woman|
|Missouri||The Proposal||Clueless||He's Just Not That into You|
|Montana||Clueless||The Princess Bride||Clueless|
|Nebraska||The 40-Year-Old Virgin||The Proposal||The Princess Bride|
|Nevada||There's Something About Mary||There's Something About Mary||He's Just Not That into You|
|New Hampshire||The Proposal||The Proposal||The Proposal|
|New Jersey||He's Just Not That into You||The Proposal||Love Actually|
|New Mexico||The Princess Bride||The Princess Bride||The Princess Bride|
|New York||Crazy Rich Asians||Pretty Woman||Pretty Woman|
|North Carolina||10 Things I Hate About You||Love Actually||The Princess Bride|
|North Dakota||Clueless||Clueless||Love Actually|
|Ohio||Sixteen Candles||Sixteen Candles||Sixteen Candles|
|Oklahoma||The Princess Bride||He's Just Not That into You||He's Just Not That into You|
|Oregon||The Princess Bride||Crazy Rich Asians||Love Actually|
|Pennsylvania||The Proposal||Crazy Rich Asians||Pretty Woman|
|Rhode Island||Say Anything||Say Anything||Pretty Woman|
|South Carolina||Clueless||Clueless||The Proposal|
|South Dakota||The Proposal||Crazy Rich Asians||The Proposal|
|Tennessee||Sleepless in Seattle||The Proposal||Pretty Woman|
|Texas||Pretty Woman||Pretty Woman||Pretty Woman|
|Vermont||-||Love Actually||Pretty Woman|
|Virginia||Pretty Woman||Crazy Rich Asians||Pretty Woman|
|Washington||The Princess Bride||The Princess Bride||The Princess Bride|
|West Virginia||Pretty Woman||-||Pretty Woman|
|Wisconsin||The 40-Year-Old Virgin||-||The 40-Year-Old Virgin|
While most states continued to enjoy one or two rom-com movies for valentine in the 3 years we analyzed, some states like Kentucky, Oregon, and Pennsylvania had a varying taste throughout the focus period, 2018 – 2020.
On a national scale, the most popular rom-com movies for Valentine’s Day for each the three years were as follows:
2018: Pretty Woman
The 1990 romantic comedy movie has accumulated nearly half a billion dollars internationally in box office success. Pretty Woman didn’t have much of a competition in 2018 and wasn’t only the most searched but also the most popular rom-com movie during the 2018 valentine’s period.
2019: Pretty Woman
In 2019, Pretty Woman still managed to top the list despite stiff competitors such as the “Crazy Rich Asians.” The latter was released in August 2018 and made a whopping $238 million internationally, making it one of the most popular rom-coms in modern history.
2020: The Princess Bride
The action, fantasy, adventure, and comedy movie was the most popular take for valentine in 2020. This 1987 film is based on a novel of the same title that also earned its own loyal audience.
It’s pretty evident that some states only trust one favorite rom-com for the V-day. By extrapolation, these are people who don’t want new movies, characters, or scenes spoiling the great moments with their loved ones – so they would instead stick to what they know best.
Alabama, Alaska, and Connecticut all preferred “Pretty Woman” to any other rom-com for the 3 consecutive years, while “The Princess Bride” became popular in New Mexico, Washington, and Michigan from 2018 through 2020.
Other states that followed the same trend are Ohio (Sixteen Candles), New Hampshire (The Proposal), and Hawaii (50 First Dates).
Throughout the year, surveys have shown that people love to watch rom-com movies filmed in their hometown. However, our analysis paints a different picture during valentines. From the numbers, not many people preferred to watch romantic comedy movies filmed in their home states on Valentine’s day.
Out of the four romantic movies we analyzed, only one was popular in their hometown, the “50 First Dates” filmed in Hawaii. Alabama’s “Sweet Home Alabama” and Alaska’s “The Proposal” were both outshined by Los Angeles’ “The Pretty Woman.”
Another rom-com that didn’t receive much attention at home was Washington’s very own, “The Sleepless in Seattle,” outperformed by its classical counterpart, “The Princess Bride,” filmed in the U.K.
As you would expect, people’s choices and decisions keep changing, and so do their taste for movies and entertainment. In August 2018, the Crazy Rich Asians, a rom-com based on a 2013 novel of the same title, was released, and it became a huge hit.
From our records, the movie became very popular in seven states during 2019 Valentine’s Day, overtaking some classical romantic comedies such as “Pretty Woman” and “The Princess Bride” in states like California, Colorado, Pennsylvania, and Virginia.
However, the trend didn’t last that long. In 2020, the film’s hype faded, and some states like California, Colorado, South Dakota, and Virginia were back to their 2018 favorites.
While it’s pretty early to estimate the fate of this 2018 rom-com, it’s worth noting that for the one year it debuted in the market, it made huge waves that stretched to 2019 and saw it perform better than most rom-com movies in the market.
From this list of U.S favorite rom-coms suggested by Google, we use Google Trends and Google AdWords to compare the total search volume of terms like “where to watch Pretty Woman”, “watch Pretty Woman online” and other similar terms during Valentine’s Day in each state. From there, we were able to create this list of favorite romance comedies in each state during Valentine’s Day .
If you know someone who could benefit from our findings, feel free to share this project with them. The graphics and content are available for noncommercial reuse. All we ask is that you link back to this page so that readers get all the necessary information and we receive proper credit.